The Ultimate Welcome Back Playbook
Learn how to bring your tenants safely and happily back to your buildings, using 10 years’ worth of Equiem customer data, brand new occupier feedback, and proven engagement campaigns.
Your Ultimate Welcome Back Playbook includes:
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Our free, 38-page companion guide
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Proven ideas for tenant engagement campaigns
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Templates and budget planners
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Case studies
Download the full guide, for free, below:
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Your customer has changed.
This ultimate landlord guide will help you reach that new customer, and provide for the wants and needs we are now certain they have. Reach the individual, the new decision-maker in a commercial lease, and you will build long-lasting relationships. Better still, you will transform your asset into a community, where the best companies do their happiest work.
In this guide, you’ll receive:
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Proven activation ideas and engagement campaigns, with guides for implementation
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Templates and guidance for customer polls and surveys
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Budget planning guidance for your onsite Welcome Back strategy
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Tips for implementing the technology your tenants want, now
Inside the Ultimate Welcome Back Playbook
This free guide is split into 13 sections, designed to help landlords and property managers put theory into practice. It includes a step-by-step guide to creating memorable experiences, a complete activation ideas matrix, and even shows you how best to leverage technology to improve customer experience (while minimising costs).
Using first-hand customer data, we have painted a comprehensive picture of what customers want. This has helped us to answer specific questions, such as:
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What did people love about their building, and what didn’t they love?
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How have their views changed over the last 18 months?
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How do we effectively welcome them back to offices of the future?
Obtain your own customer insights using our proven methods, and access the survey questions we use to build our engagement strategies – including questions like:
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When do you expect employees to return to the office?
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How many days a week do you foresee employees coming in?
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What amenities or services matter most to your team?
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What culture building initiatives or events do you have planned?
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What safety measures do you expect from the building?
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What policies are you putting in place around flexible work?
You’ll also receive access to our comprehensive Welcome Back Bundle planner, with ideas for branded swag, vouchers, desk items, COVID-safe hygiene packs, and more.
You’ll receive access to our activation ideas matrix, which is chock-full of the winning ideas our team has used over 10 years’ providing superior customer engagement
You’ll also learn all about smart building and Indoor Air Quality measurement technology: why it's non-negotiable for tenants, how it provides peace of mind, and how to implement your own smart solution in a cost-effective way.
It also covers the critical technologies that tenants have told us they want: Touchless access control and car parking, access to bookable flex spaces, and more.
You’ll learn how to organise and deploy ‘phygital’ activations that combine the offline and online experiences, maximising engagement with tenants.
In this section, we provide you with another free ideas matrix, to help you craft spectacular partnerships with onsite and local partners.
In this section, you’ll receive access to our amenity promotion planner, which will help you organise activations and campaigns that highlight your onsite services and amenities.
In this section, we’ll give you a handy list of the insights you should be looking for, and how to capture them from your customers – even if you don’t use Equiem’s platform, or our Analytics Dashboards.
Question 1
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Question 2
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Testimonials
Equiem has proven their prowess in creating unique experiences for buildings all over the world. Their local content engine is beautifully organized and deployed, their mobile application is elegant and easy to use and their vision is well aligned with LPC’s as it looks to the future of office.
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Eric Roseman |
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For office to survive in a post-COVID pandemic world, people have to feel safe. The way you feel safe is you communicate. You over-communicate. Equiem is one of the few out there that can provide that. We looked long and hard, and we spent money, and we've lost money on platforms that haven't worked in the past. We are firmly committed to Equiem because they are proven and we know they deliver.
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Christopher Rising |
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